Student Acquisition and Retention Section Leader
KEY DUTIES AND RESPONSIBILITIES Franchise-Aligned Student Acquisition Strategy and Execution - Develop and implement timely student acquisition strategies across digital and on-ground platforms. - Drive lead generation campaigns to meet enrollment targets, includes close collaboration with agencies. Student Retention & Engagement - Design and implement retention programs to improve student continuity and re-enrollment. - Track student lifecycle and identify drop-out points, get insights through Center Management File. Team Leadership and Development - Oversee and assign tasks under section and provide insights. - Supervise section to ensure quality and timely completion of tasks. QUALIFICATIONS - Bachelor’s degree in Marketing, Business Administration, or related field. - With 3-5 years of student acquisition, marketing, sales, or customer lifecycle management, with at least 1 year in supervisory role. - Strong knowledge of digital marketing channels - Ability to analyze conversion funnels, retention metrics, and campaign performance. - Excellent communication and presentation skills.